New branding for JCI Business Solutions.
A graphic design success by DL Design.
JCI Business Solutions, a network of professionals committed to helping business owners prepare for sale and navigate the transition, has launched a new brand identity with the help of DL Design.
The rebranding project began when JCI Business Solutions realised their previous name needed more clarity. Following a client referral, DL Design was brought in to create a fresh brand from the ground up.
After brainstorming, the new name, JCI Business Solutions, was born, and DL Design crafted a professional logo. Option A stood out of three logo designs, establishing a strong foundation for the company's visual identity.
Next, DL Design focused on creating sleek, high-quality business cards that reflected professionalism and simplicity – ideal for an initial impression. The graphic design process continued with the design of an impactful leaflet. The leaflet’s visual elements were carefully selected to convey themes of "uplifting, new beginnings, transformation, energy, and change," aligning with JCI Business Solutions' mission. It also featured a series of case studies to demonstrate the company's successful client support.
JCI Business Solutions is now ready to introduce its new brand, backed by DL Design's expert graphic design services, and is eager to assist more businesses in preparing for a successful sale.
Here’s what John had to say about the project.
“Darren is both attentive and patient and having listened carefully to our objectives came up with some good solutions”
