Logo design for TripLinks chauffeur service.

When Richard launched TripLinks he reached out to DL Design for a professional logo design.  

TripLinks offers a premium chauffeur service with a mature, experienced driver.

The business offers long-distance travel, airport transfers, and ferry terminal pickups and is positioned between standard cabs and high-end executive travel.

At DL Design, we follow a ten-step process.

This is how we create custom logo designs:

  1. Create a design brief with the client.

  2. Research competitors and market trends.

  3. Sketch initial ideas on paper.

  4. Develop initial logo concepts for review.

  5. Take a step back before refining the concepts.

  6. Present the concepts to the client.

  7. Gather feedback – both positive and critical.

  8. Refine the design until it's perfect.

  9. Deliver a set of print and web-ready files.

  10. Add the final design to our portfolio.

Over coffee, we discussed Richard’s vision for TripLinks, focusing on his service’s expertise in navigating airports, ferry terminals, and rail stations – ensuring his clients face no travel issues, with solutions always on hand.

After sketching ideas and creating digital visuals, we presented the concepts to Richard, who chose his favourite design. The chosen logo was then refined and applied across his website and business cards, reflecting the brand’s values of professionalism, reliability, and experience.

We’re thrilled to see TripLinks thriving with its new identity and wish Richard continued success with his business!

Here’s what Richard had to say about his new logo.

Darren designed the logo for my new company, he was great to work with keeping me up-to-date and I think he has done a great job.
— Richard George, TripLinks
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